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Part of their Photokina 2018 extravaganza show, Fujifilm unveiled the latest member of its GFX line of cameras, a medium-format 100MP monster that should have Fuji fans with tongues wagging.
Joining the recently announce GFX 50R and GFX 50S, the 100 MP GFX is a “world first” 100MP mirrorless camera using a 100MP sensor with PD pixel, IBIS, and 4K by mirrorless camera according to the press release around Fuji’s latest behemoth.
Housed in a magnesium alloy body with a first ever vertically integrated grip in the GFX series, the GFX 100 comes with an image sensor with the size of 43.8mmx32.9mm for excellent 4K video recording.
Fuji’s big piece of marketing about the 100MP GFX is it is the world’s first mirrorless digital camera with an image sensor that has “phase detection pixels across the entire sensor” giving the camera greater tracking ability with autofocus on moving subjects as well as the first medium-format digital camera to have an in-body image stabilisation feature for sharp, crisp images taken in handheld mode. This is probably going to be a huge deal for videographers out there that are already deep in the Fuji ecosystem.
Here’s what Fuji had to say about the GFX 100 in a press release: “The camera is equipped with a 102MP “FUJIFILM G Format (“G Format”) image sensor, specifically developed for this model. It delivers the highest image quality in the history of Fujifilm when combined with the fourth-generation “X-Processor 4” image processing engine that delivers superb color reproduction Fujifilm is famous for, and FUJINON GF lenses that offers ultra-high resolving power. Phase detection AF coverage on the entire sensor (approx. 100% coverage) enables fast and highly accurate autofocus regardless of your subject’s position within the frame, providing a level of performance that defies the current standards of medium format digital cameras.”