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Sony’s latest camera promises great things in terms of new technology, but what’s hardware without awesome software to back those claims up?
The Japanese electronics and camera manufacturer recently debuted its newest camera (the latest device in the company’s robust full-frame mirrorless camera lineup): the α7R III.
Sony’s new gear did not fail to impress and it has photographers eagerly anticipating its arrival to market before the end of the year.
The α7R III is quite the multimedia powerhouse, and Sony promises to complement the camera’s impressive tech with software specifically developed with the α7R III in mind.