Adobe Proposes Photo Authentication System

Share: 

A while back at Adobe MAX, the company introduced a novel idea for authenticating content for digital media creators.

Ekrulila from Pexels.

During the conference, Dana Rao stressed the need in the future for users to know that the content they are seeing is authenticate.

That’s probably true, especially given how sophisticated deep fakes and other AI-generated are becoming.

PetaPixel reports that Adobe has some pretty major partners in this endeavor, including Twitter and the New York Times, who said in a joint statement, “Together, we’re developing an industry-wide standard to allow creators to put their mark on their work and have that attribution accompany that piece of content across different platforms, posts and stories.”

The idea rests on two primary foundations, one of which is an image registry and the other being a metadata standard that tracks all of the changes made to a file as well as its originator’s information.

That’s all well and good but, as many are pointing out, a lot of this is pretty redundant and the revolutionary aspect of the Adobe MAX announcement is unclear.

Beyond that, it doesn’t really address the central issue that many people thought it would and that is the proliferation of the aforementioned deep fakes and other misleading media.

The registry idea has also been tried before and failed to work out as planned. Some analysts have pointed to blockchain technology as offering a way for creators to authenticate their work and protect it as it spreads across the Internet.

But even with that there are several drawbacks.

If you’d like to see what Adobe had to say about their initiative, you can do that by clicking here and heading over to YouTube.

Of course, we’d love to know your thoughts on this concept and story. What do you think is the future of content authentication? Let us know in the comments below.

Also check out my other photography news articles on Light Stalking by clicking here.

[PetaPixel]

What We Recommend to Improve Your Photography Fast

It's possible to get some pretty large improvements in your photography skills very fast be learning some fundamentals. Consider this the 80:20 rule of photography where 80% of the improvements will come from 20% of the learnable skills. Those fundamentals include camera craft, composition, understanding light and mastering post-production. Here are the premium guides we recommend.

  1. html cleaner  Easy DSLR –  Friend of Light Stalking, Ken Schultz has developed this course over several years and it still remains the single best source for mastering your camera by identifying the main things that are holding you back.
  2. Word to html  Understanding Composition – As one of the core elements of a good photograph, getting your head around composition is essential. Photzy's guide to the subject is an excellent introduction. Their follow-up on Advanced Composition is also well worth a read.
  3. Word to html  Understanding Light – Also by Photzy, the other essential part of photography is covered in this epic guide and followed up in Understanding Light, Part 2. This is fundamental stuff that every photographer should aim to master.
  4. Word to html  5 Minute Magic Lightroom Workflow – Understanding post production is one of the keys to photographs that you will be proud of. This short course by one of the best in the business will show you how an award-winning photographer does it.

About Author

Avatar

Kehl is our staff photography news writer and has over a decade of experience in online media and publishing and you can get to know him better here

Leave a Reply

Your email address will not be published. Required fields are marked *