New Instagram Update Adds Collaboration Features, Option to Transform Any Photo Into a Reel

Instagram has finally launched a slew of updates to Reels that make it much easier than ever before to produce video content for the app.

black dslr camera taking photo of city lights
Black dslr camera used for livestreaming. Photo by Jesus Loves Austin

In addition, the platform also makes it easier to collaborate as well as adding a “dual camera” feature to make recording reaction videos.

But the true star of this reveal is Instagram’s updates to Reels, or, namely, making it much easier to create one.

From the blog post announcing the update:

“Need a little inspo? Templates allow you to easily create reels by preloading audio and clip placeholders, so you can simply add your own photos or video clips. You can find template ideas by tapping the camera icon on the Reels tab.”

That said, we tend to think the reaction video recording feature might be another feature that many people find useful, especially when considering just how popular reaction videos are.

Lastly, the service is transitioning all video content under fifteen minutes in length to Reels. If your account is public, your Reels will be as well and thus eligible for promotion by Instagram. Obviously, if you have a private account, your Reels will only be viewable by your followers. Content previously posted as a video will remain there, Instagram writes.

Again, we were expecting these updates given Meta’s push towards video dominance in its rivalry with TikTok. In other news, be sure to check out Instagram’s new subscriber feature that gives creators another way to monetize their content on top of the platform’s already robust eCommerce offerings.

Is there anything you’d like to see added to Instagram in the future? Let us know in the comments.

We have some other photography news on Light Stalking you might like to read at this link.

[Meta]

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About Author

Kehl is our staff photography news writer since 2017 and has over a decade of experience in online media and publishing and you can get to know him better here and follow him on Insta.

In the future I would like to see an option where I can see the photos of the people I choose to follow, not lost in a sea of videos and ads that are given priority over the content I have chosen and enjoyed over several years. And I’d like other people to do the same for my photos. I think that might prove popular and even unique.

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