The COVID-19 outbreak has brought many businesses to their knees, the optical industry’s titans among them. But one big player actually has a role to play in helping put this behind us, and we’ll bet you didn’t expect a camera company to save the day did you? Chalk one up for Fujifilm and their broad […]
Tag: Fujifilm
Posts about Fujifilm.
You know we like to bring you rumors when they have the possibility of being accurate. And no one is more reliable when it comes to Fujifilm whispers than the appropriately named Fuji Rumors. They’re reporting that the Japanese optics giant is considering canceling its X-E camera mode lineup in what would be a tragic […]
Film photography is in a good place. True, digital is still tops — by a wide margin — but analog photography is holding its own and doesn’t appear to be prepared to give up much ground anytime soon (even in spite of the impending death of several beloved Fujifilm film stocks). I’ve written more than […]
The history of landscape photography is a fascinating journey into the evolution of the craft and enables you to contextualize your own style. Enjoy
We told you it was happening and it happened. The Fuji X-T4’s full specs were revealed today and let’s just say the hype was somewhat real with this one. What have we got? Pretty much what we told you was coming: A top-of-the-line APS-C with IBIS, a new shutter mechanism, as well as a 26.1MP […]
You know how excited we get about new cameras. But we also have to report the news as it is and, as it stands right now, everyone can calm down about the Fujifilm X-H2 because it isn’t happening – at least not this year. Multiple reports indicate that, yes, Fuji is working on the camera […]
